The first issue of the magazine 'In Dublin' was published in 1976. 10 years on 'Morning Ireland' takes a look at a publication that tells readers what's on in Dublin, where to find it and what it's like.

'In Dublin' has provided a springboard for the careers of many of the country's best-known journalists. With a circulation of between nine and eleven thousand, the magazine claims to have a total readership of about 100,000. 

Not bad for a magazine that started out as the brain child of three men and a rented typewriter published as twelve sheets of typed information and sold by hand around the city's pubs.

Reporter Shane McElhatton, who started his own career with 'In Dublin', speaks to owner John Doyle and journalists Fintan O'Toole, Colm Toibín and Nell McCafferty about the magazine. 

On the origins of the magazine John Doyle says 

We wanted to produce the kind of magazine that we like to read.

Now editor of Magill Magazine Fintan O'Toole began his career writing for 'In Dublin'. He describes how the magazine has evolved from a listings magazine to a more article based publication involving "colour journalism". Colm Toibín, former editor of 'In Dublin' and 'Magill' agrees with O'Toole that 'In Dublin' represented a departure in Irish journalism. 

There was a great sense that you could be extremely irreverent and that you could do anything you liked.

Toibín says that type of journalists attracted to 'In Dublin' were interested in writing rather than working for one of the more established media organisations. 

However, writing for 'In Dublin' comes at a cost as Nell McCafferty points out.

I write for In Dublin at slave rates of pay.

She agrees to do this because as a writer 

They give me an untrammelled and uncensored voice

This episode of 'Morning Ireland' was broadcast on 17 April 1986.