Housewives share their experience of looking for value for money in a changing retail environment that has more supermarkets and products.
With a growing range of products available in the shops, how do shoppers choose what to buy and are they loyal to familiar brands? Do they shop around? How important is price? Housewives in Ballymun shared their experience.
The only way is to try them and see which one you like the best.
It's better that we have a wide range to choose from.
For some, advertisements are misleading and are used just to get people into a shop, a subject which one woman says has been recently highlighted on The Gay Byrne Show.
A woman with a very large family says she always shops around.
If I see a tin of beans for say 13 and a half in Superquinn, I'm going to somewhere else and get it for 11 and a half.
For those who do not want to shop at the supermarket, there are "the vans". However, while the vans may offer credit to some customers, they also charge more.
This episode of 'Alert’ was broadcast on 4 October 1976. The reporter is Andy O’Mahony.