The Church of Scientology is to launch a European wide television campaign.
After a lengthy legal battle with British regulators, the advertisements will appear on British television.
Trust - One word, one message and a lot of controversy.
The Church of Scientology was founded by science-fiction writer L Ron Hubbard in 1954 and now claims to have over eight million members worldwide.
Critics say it relies on sales techniques, brainwashes people and is merely a money gathering operation.
The Church of Scientology has seen a boost in its profile in the United States with the conversion of high profile stars.
In Ireland, religious advertising is banned under current broadcast legislation. However, Irish audiences will be able to view the ads on satellite television. In Ireland, it has about 250 members who deny allegations that it is a dangerous and sinister cult.
The Church of Scientology has attracted more hostility and suspicion than almost any other religious group in the world.
Irish Scientologist Gerard Ryan refutes any claims that the church splits up families. He says that anything that is new inevitably attracts suspicion and hostility.
Others say the Church of Scientology is a money making venture. Mike Garde says that he believes that members spend over a thousand pounds on courses. He also says that members find it very difficult to leave once they have joined. He sees them as a business rather than a church, a view that is shared by the highest court in Germany.
The 60 second ad will be shown on UK Gold and UK Living.
An RTÉ News report broadcast on 17 September 1996. The reporter is Michael O'Kane.
This report contains third party footage.