Campaign aims to encourage more people to vote in the European Parliament election.
Ahead of the European Election on 15 June a campaign to increase voter turnout will run on television and on billboards around the country at a cost of about £80,000.
This is the first time an advertising campaign has been used to encourage the electorate to vote and the advertising agency managing the campaign is confident that it will be a success. However, they have their work cut out for them as awareness of the European Parliament is lower in Ireland than in any other European country.
RTÉ News speaks to people on the streets about voting in the European elections.
I don't vote. I never vote.
I believe in Europe.
I probably will when the time comes. I usually vote.
I don't think I'll bother.
There's not much point in having elections if nobody's going to vote.
An RTÉ News report broadcast on 15 May 1989. The reporter is Una O'Hagan.