News conference at Bord Fáilte announces plans for a major campaign to encourage American tourists to visit Ireland.
Report shows news conference in progress. Liam Kavanagh, Minister for Tourism addressing the meeting.
Graphic map of Europe showing predicted decrease in numbers of tourists from United States to Europe.
To camera Charlie Bird.
Interview Michael McNulty, Director General, Bord Fáilte, on the challenge to the tourism industry at present.
Interview with Ingrid Bowen, American Tourist Agent, on the fears of Americans to travel to Europe after the Libya crisis.
The reporter is Charlie Bird.