Report shows dairy farm. Exterior Bord Bainne.
Interview Brian Joyce, Chief Executive Bord Bainne on the limitations of Irish cheese production. Cheese being manufactured. Cheese display.
Reporter Michael Lally in New York on American cheese market.
Interview Tony Curtin, Chief Executive, Golden Vale, on their product 'Blarney Cheese'. Irish cheese display in department store.
Interview Ferme Jackel, Chief Executive General Foods, on how to merchandise Irish cheese in United States of America. Irish cheese display.
Interview New York cheese store manager on Irish cheese.
The reporter is Michael Lally.