The Christmas spending season is well under way and audio visual companies are pulling out all the stops to encourage people to buy the latest that technology has to offer.
The 1981 Audio Visual Show at the RDS in Dublin offers customers the opportunity to try and buy the latest technology offerings from hundreds of companies and all under one roof.
From video games to computerised car stereo systems there is a wide variety of products on offer. The biggest boom has been in video. Consumers can now buy their own video cameras which record on to tape and can be played back immediately through a television. However, they don't come cheap and can cost around £2,000.
The most popular technological development of all for the home comes in the form a the video recorder which allows the viewer to record something on TV while watching something else. It is estimated that in 1981 more than 30,000 new video recorders will make their way into Irish homes. Again they don't come cheap costing anything from £600 to £1,200.
Salesman Gerry Murphy describes the video recorder as a
Truly wonderful product.
The boom in video recorders and films on video cassettes will have broader implications for the cinema industry.
The video industry is an unstoppable force.
An RTÉ News report broadcast on 27 November 1981.