At his Raheny clinic Paul Goldin guarantees clients a permanent weight loss through mental conditioning.
Clinical psychologist and entertainer and Paul Goldin (born Paul Gold) runs a weight reducing clinic at 'Woodlawns' in Raheny, Dublin. Knowing that few people have the willpower to start and stick to a diet, Paul Goldin has developed and perfected a mind conditioning course to control obesity.
He changes your eating habits without any effort on your part at all.
Using the Russian physiologist Ivan Pavlov's experiment with dogs as a reference point, Paul Goldin explains how the course works. He is keen to stress that this system does not involve hypnosis; it is a conditioning of the mind. When a state of perfect relaxation is reached, the brain is more open to accepting knowledge. At this point, a person's mind is open to suggestion.
The suggestion is not to want to eat certain foods.
Those who undertake the weight loss course must listen to a bespoke tape recording of Paul Goldin's voice and music. They also must attend the clinic once a week for ten weeks. Permanent weight loss is guaranteed, but if the patient has not lost weight by week four, the fees are waived.
Mary Byrne and Joy Stone volunteer to take a three-month weight loss course at the clinic. They are initially seen by Paul Goldin’s chief assistant, Maeve O'Brien.
At the start of the process the womens' weight is recorded. Having completed the ten week course, Joy Stone has lost 20 pounds and Mary Bryne has lost 33 pounds.
This episode of 'Seven Days' was broadcast on 26 May 1970. The reporter is Denis Mitchell.
A current affairs programme, 'Seven Days' ran from 1966 to 1976. Presenters and reporters were Brian Farrell, John O’Donoghue, Stephen Fay, Patrick Gallagher, Brian Cleeve, David Thornley, Ted Nealon, Bill O’Herlihy, Rodney Rice, Sean Duignan, Maurice O’Doherty, Andy O’Mahony, Nodlaig McCarthy, John Feeney, Denis Mitchell, Andrew Sheppard, Michael Ryan, Forbes McFall, Nicholas Coffey, Jack White and Kevin O’Connell.