Japan's Fujitsu group said it will end production of plasma televisions, a technology which it was the first in the world to introduce commercially, due to lack of profitability.
Plasma televisions sales have been falling behind those for liquid crystal display (LCD), a rival high-definition technology.
Fujitsu General, a subsidiary of Fujitsu, has already stopped most production of plasma televisions.
It currently produces only high-end models sold primarily at US and British boutique electronic stores.
'During the past several years, the pricing and profitability of this segment has compressed beyond the point which our company could realise a satisfactory return on investment,' Fujitsu General said in a statement.
It said it would get out of the business by March and focus on the Fujitsu unit's cores business of heating and ventilation equipment.
Fujitsu General was the first in the world to sell plasma televisions in the early 1990s after more than two decades of research in the US and Japan.
Fujitsu already gave up its major plasma-television operation in 2005, handing over control of a joint venture to partner Hitachi.
