Endorse Code: Influencers falling foul of ad rules Influencers have become a hugely important part of the marketing and advertising world - but they don't always make it clear when they're being paid to promote, writes Adam Maguire. Business • 13 Sep
Endorse Code: Influencers falling foul of ad rules Influencers have become a hugely important part of the marketing and advertising world - but they don't always make it clear when they're being paid to promote, writes Adam Maguire. Business • 13 Sep
Coca-Cola remains biggest-selling brand for 2025 Coca-Cola is once again the number one brand in Ireland, the latest Checkout Top 100 Brands for 2025 list shows, holding the title for 21 years in a row. Business • 02 Sep
Coca-Cola remains biggest-selling brand for 2025 Coca-Cola is once again the number one brand in Ireland, the latest Checkout Top 100 Brands for 2025 list shows, holding the title for 21 years in a row. Business • 02 Sep
Ad-vent: Brands battle to create a classic Christmas ad Crafting a heartwarming Christmas ad has become a vital part of a big brands' marketing plan, but few manage to intertwine themselves fully with the festive season, writes Adam Maguire. Business • 10 Dec 24
Ad-vent: Brands battle to create a classic Christmas ad Crafting a heartwarming Christmas ad has become a vital part of a big brands' marketing plan, but few manage to intertwine themselves fully with the festive season, writes Adam Maguire. Business • 10 Dec 24
Coca-Cola Ireland's biggest-selling brand for 20th year Coca-Cola is Ireland's biggest selling brand for the 20th year in a row, according to the latest brands survey from Checkout magazine and NIQ Ireland. Business • 09 Sep 24
Coca-Cola Ireland's biggest-selling brand for 20th year Coca-Cola is Ireland's biggest selling brand for the 20th year in a row, according to the latest brands survey from Checkout magazine and NIQ Ireland. Business • 09 Sep 24
Kantar reveals most popular brands Brennans is the brand most chosen by Irish shoppers, followed by Avonmore, Tayto, Cadbury's Dairy Milk and Jacob's, according to Kantar's 2024 Brand Footprint report. Business • 18 Jun 24
Kantar reveals most popular brands Brennans is the brand most chosen by Irish shoppers, followed by Avonmore, Tayto, Cadbury's Dairy Milk and Jacob's, according to Kantar's 2024 Brand Footprint report. Business • 18 Jun 24
Designed By... The booming world for celeb collabs The influence celebrities can have on consumers' shopping habits is leading brands to start partnerships that go way beyond traditional endorsement deals, writes Adam Maguire. Business • 17 Apr 24
Designed By... The booming world for celeb collabs The influence celebrities can have on consumers' shopping habits is leading brands to start partnerships that go way beyond traditional endorsement deals, writes Adam Maguire. Business • 17 Apr 24
Brennans tops Kantar's Brand report again Brennans Bread has retained the top spot on Kantar's Brand Footprint report for 2023 again. Business • 05 Jul 23
Brennans tops Kantar's Brand report again Brennans Bread has retained the top spot on Kantar's Brand Footprint report for 2023 again. Business • 05 Jul 23
Strong performance by Irish brands continues The country's biggest brands have once again delivered a strong performance in the latest edition of the Checkout Top 100 Brands. Business • 09 Sep 16
Strong performance by Irish brands continues The country's biggest brands have once again delivered a strong performance in the latest edition of the Checkout Top 100 Brands. Business • 09 Sep 16
Half of Ireland's favourite brands are Irish names New figures show that half of the top 50 most chosen brands on the country's supermarkets are Irish brand names. Business • 19 May 16
Half of Ireland's favourite brands are Irish names New figures show that half of the top 50 most chosen brands on the country's supermarkets are Irish brand names. Business • 19 May 16
Credit Union tops new Customer Experience poll The country's credit unions have topped a survey of Irish brands based on the experience of their customers. Business • 21 Sep 15
Credit Union tops new Customer Experience poll The country's credit unions have topped a survey of Irish brands based on the experience of their customers. Business • 21 Sep 15
Irish brands holding their own in Checkout survey Avonmore, Brennans bread and Tayto all make the top five brands in Ireland, indicating the level of loyalty consumers have to the country's biggest household names. Business • 01 Sep 15
Irish brands holding their own in Checkout survey Avonmore, Brennans bread and Tayto all make the top five brands in Ireland, indicating the level of loyalty consumers have to the country's biggest household names. Business • 01 Sep 15
Avonmore tops Irish brand rankings Established national brands are beating their foreign competitors, with Irish brands making up six of the top ten regular grocery purchases here Business • 14 May 14
Avonmore tops Irish brand rankings Established national brands are beating their foreign competitors, with Irish brands making up six of the top ten regular grocery purchases here Business • 14 May 14
Coca-Cola still Ireland's biggest selling brand Coca-Cola is the biggest selling brand in the Irish grocery market for the ninth year in a row. Business • 26 Aug 13
Coca-Cola still Ireland's biggest selling brand Coca-Cola is the biggest selling brand in the Irish grocery market for the ninth year in a row. Business • 26 Aug 13
