San Francisco-based software firm Medallia is to create 100 remote working jobs as part of its expansion into Ireland.

Medallia plans to establish a mid-market sales and support hub in the country, though the initial jobs will not be based at a fixed location.

It means they are open to anyone in the country with multilingual skills, with successful applicants for the sales and support roles working remotely.

Medallia's 'experience management' software aims to help organisations to better understand what staff and users experience when interacting with their products and services on a daily basis.

This, it says, can help employers to reduce workforce churn, while also potentially increasing sales opportunities.

The firm already employs 1,000 people globally, across 20 offices and multiple remote locations.

"The mid-market in EMEA, comprising over 100,000 companies, has been underserved when it comes to experience management technology that fits with their business," said Medallia's EVP for mid-market and corporate development, Rory Cameron.

"Ireland was a smart choice for us as it offers the largest concentration of multilingual sales and service talent to support our customers and our expansion plans."

"Medallia's decision to select Ireland as the location of its EMEA Hub is a strong vote of confidence in the availability of highly skilled and talented people right across the country," said IDA Ireland CEO Martin Shanahan.

"Today’s announcement further demonstrates IDA Ireland’s proven ability and commitment to win investment for regional locations."

"It’s great that the company has chosen Ireland as its base for the whole EMEA region," said Tánaiste & Minister for Enterprise, Trade & Employment Leo Varadkar. "These 100 jobs are not fixed to any location and anyone with multilingual skills, anywhere in the country, is eligible to apply."