A 10.9m (36ft) tall mural of James Joyce has been unveiled in downtown Buffalo, New York, ahead of Bloomsday, which falls on Wednesday.

The mural is part of a broader fundraising campaign and initiative to raise awareness of the University at Buffalo's James Joyce Collection, the world's largest collection of manuscripts and materials by and about the Irish author.

The university is hoping to create a James Joyce museum to provide a permanent exhibition space for the materials.

The Joyce mural was part-funded by the Office of the Consulate General of Ireland in New York.

The Consul General, Ciarán Madden, described the University at Buffalo's James Joyce Collection as distinct and special.

"We are delighted to partner with UB to erect and unveil this mural. The links between Ireland and Buffalo, and Western New York more generally, are deep and longstanding; we will always celebrate them," Mr Madden said.

The mural comes ahead of the 100th anniversary of Joyce's landmark book "Ulysses" in 2022, which will feature a global series of Ulysses-related programmes, exhibitions and events throughout the year.

Meanwhile, Irish Ambassador to the US Daniel Mulhall today presented 30 copies of Ulysses to the DC Public Library in Washington, which will be gifted to readers on Bloomsday.