Deena Edridge has become the first woman in this country's history to be jailed for organising prostitution.

The 28 year-old 'madam' from Naas, Co Kildare, was paid €50,000 to operate a Dublin city centre brothel with 16 prostitutes and two receptionists.

The brothel, run out of an apartment on Bachelor's Walk, had an annual earning potential of €4m.

RTÉ Crime Correspondent Paul Reynolds reports she is the first woman, and third individual, in this country to ever be jailed for organising prostitution.

Edridge will go to jail for one year after she was arrested as part of the Gardaí's Operation Quest.

She reportedly hired prostitutes, collected money and deductions, and managed the brothel and its call centre.

Sergeant Seamus Houlihan testified that the brothel operated two shifts a day, seven days a week, with six girls working there at any one time.

Men were charged €130 for a half hour and €220 for an hour.

It was advertised on the internet and in magazines under the names of 17 different escort agencies.

Sergeant Houlihan added Ireland's prostitution industry is completely reliant on mobile phones.

When 35 phones were discovered during a raid at the brothel's call centre at Molton Place in the IFSC, 14 of those phones were up and running again two days later.