To mark the start of Movember, and get men opening up to one another about mental wellbeing, Pringles have put their moustachioed mascot to work in a series of clean art installations installations around Dublin city centre.

Scattered across Stephens Green, Dawson Street and Temple Bar, the clean art (images made by power washing dirt away) aim to raise awareness of the simple questions men can use to start conversations around mental health.

All of the installations feature conversation starters around mental health, such as:

  • How are you holding up?
  • Is everything going ok?
  • How’s everything at home?
  • How are you feeling on a scale of 1-10?
  • How are you coping with everything?
Photo Credit: Andres Poveda

The questions were chosen in relation to the Movember Conversations tool, a free interactive digital tool developed by an international team of mental health experts, which guides the user through starting a difficult conversation and how to support someone struggling.

The campaign follows a survey from YouGov which showed that almost a quarter (23%) of men don’t know how to start a conversation with a male friend about their mental wellbeing.

78% of those surveyed admitted barriers, such as not knowing the right questions to ask, would prevent them starting a conversation with a friend.

Sadly, a quarter (24%) of men surveyed confessed that they would be unlikely to speak to their male friend about their mental wellbeing, with a further 31% admitting the fear of saying the wrong thing prevents them from starting a conversation at all.

It was also revealed that 82% of men admitted to worrying about the wellbeing of a male friend in the last year.

Photo Credit: Andres Poveda

Pringles has donated over €290,000 to Movember across Europe this year to support its important initiatives which aim to increase early detection, diagnosis and effective treatments of men’s mental health problems, and ultimately reduce the number of preventable deaths.

Jack O'Connor of Movember said: "It’s really great to have Pringles and its moustachioed mascot on board for another year to help men live happier, healthier and longer lives."