Nigel Farage has sacked his Reform UK's housing spokesman after mounting anger over his comment that the Grenfell Tower fire was a "tragedy" but that "everyone dies in the end".
Reform leader Mr Farage said Simon Dudley is "no longer a spokesman" after his "deeply inappropriate" words at a central London press conference.
Prime Minister Keir Starmer had joined calls for Mr Dudley to be fired over the "shameful" remarks, which a bereaved and survivors' group branded "deeply dehumanising".
Mr Dudley, who was appointed as housing spokesman for Reform last month, had said the pendulum had "swung too far the wrong way" on regulation after the 2017 west London tower block inferno, which killed 72 people.
The former executive at Homes England and the Ebbsfleet Development Corporation said in an interview with Inside Housing published yesterday that building safety regulations introduced after the Grenfell Tower fire were an example of "regulation which is not working".
He went on to say: "Sadly, you know, everyone dies in the end. It's just how you go, right?"
The Reform figure said "in no shape or form am I belittling that disaster or the huge loss of life", adding he was "sorry if it was not sufficiently clear".
Grenfell United, which represents many of the families bereaved by the fire as well as survivors, said the comments were "not just insensitive" but "deeply dehumanising".
In a statement, the group said: "Our loved ones did not simply 'die'. They were failed.
"They were trapped in their homes, in a building that should have been safe, in a fire that should never have happened.
"Reducing their deaths to an inevitability strips away the truth: this was preventable."
