Jewish author Naomi Klein has called for a worldwide boycott of Israel using measures similar to those used during apartheid in South Africa.
This weekend in both the Guardian newspaper and The Nation newspaper, Klein wrote: 'The best strategy to end the increasingly bloody occupation is for Israel to become the target of the kind of global movement that put an end to apartheid in South Africa.'
Boycotting Israel is not a new idea.
Two years ago, South Africa's leading labour union and its Jewish Intelligence Minister Ronnie Kasrils supported a plan for their country to boycott of Israel.
And Naomi Klein acknowledged in her article the Palestinian campaign Boycott, Divestment and Sanctions (BSD) for putting together a comprehensive plan.
She then responded to common criticism of that plan including 'punitive measures will alienate rather than persuade Israelis', 'Israel is not South Africa', 'why single out Israel when the United States, Britain and other Western countries do the same things in Iraq and Afghanistan?' and 'boycotts sever communication; we need more dialogue, not less'.
Most of the more than 600 comments to the Guardian website version of her article expressed support for her idea, although some were sceptical whether the US, Germany and other large economies would go along.
Others said they already boycott Israeli products, particularly fruit & veg, often found under the brand name Jaffa.