Almost 10,000 passenger journeys have been made on the new urban bus service in Kilkenny city since it started just over a month ago.
The KK1 and KK2 routes were formally launched today in Kilkenny, having received "a hugely positive reaction" among residents since December, according to the National Transport Authority.
The service is costing €3.4 million for the initial three year contract and is funded by the NTA, with Kilkenny County Council providing support.
The cost is expected to be partially offset by fare revenue estimated at €250,000 per year.
Operated by City Direct, the service has two routes which all of the city centre over the course of 64 stops.
"As the city of Kilkenny grows in size and scale, so should its connectivity," NTA chief-executive Anne Graham said today.
"Routes KK1 and KK2 are now providing reliable, accessible public transport services for Kilkenny residents, and the routes have the potential to grow and develop as passenger numbers increase and as members of the local community respond positively, which they have done over the last month."
Cathaoirleach of Kilkenny County Council, Peter "Chap" Cleere, said the new bus service is providing a viable alternative to the use of private cars, "with environmental, economic and social benefits for the city of Kilkenny".
He added that feedback from bus drivers on the service to date has been positive.
"This is very welcome as the bus drivers are fundamental to the success of the scheme, and are effectively ambassadors for our city."
Route KK1 runs from Loughboy Retail Park to the N77 Roundabout and serves Upper Patrick Street, McDonagh Junction, and Castlecomer Road.
Route KK2 runs from Purcellsinch to St Luke's Hospital with stops at Dublin Road, Newpark Shopping Centre, McDonagh Station, Nowlan Park, and Loreto.
The routes go through the city centre, serving Parliament Street, Market Yard, and John Street Upper.
Each route operates every 30 minutes, Monday to Saturday with services on Sunday operating by the hour, with services every half hour during the core part of the day.
Late night services operate on Friday and Saturday nights.
For the first three months of operation, a promotional Leap fare of €1 is in place. Maps and passenger information are being distributed locally.
