Thousands of second level students are descending on the RDS this week, to find out about courses, apprenticeships and career choices that are on offer for them across Ireland and beyond.
The halls across the RDS are filled with representatives from a wide range of industries and courses, all keen to discuss post-school plans with students.
It marks the first time Irish creative and cultural industries have come together to talk directly to the young people at the Higher Options and WorldSkills event about jobs in their sector.
Creative Calling is the name of the pilot scheme involving creative organisations.
The scheme is supported by Department of Culture, Creative Ireland, Screen Ireland, the Arts Council, Coimisiún na Meán and Creative Skillnet, and is set up to promote careers in the creative sector amongst young people.
With creative industries accounting for 9.5% of national employment, the exhibitors are keen to promote career possibilities for young people.
Watch: Creative industries discuss career opportunities with students in Dublin
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The scheme came about as the industry was encouraged by the success of the STEM sector in recent years in getting their message across about the opportunities on offer in technology and engineering careers.
One of the key messages that they wish to convey with careers in the creative industries is that "you don't have to be creative to work in this sector," according to Gareth Lee from Creative Skillnet.
He said that the sector has room for people with business skills, finance skills, administration, and organisational skills.
"It's an industry that welcomes people from all kinds of backgrounds in that sense," he added.
MJ Boland from Creative Calling said she is looking forward to talking to students and highlighting how "people like Paul Mescal and CMAT, and all of these people that we celebrate being front of stage are supported by huge communities and teams of people".
She points out that each of those performers are "doing a job within our sector, so there are thousands of roles that support and lift up the people that we see and celebrate".
For Kilkenny native Sarah Doyle, the opportunity to work in the multi-award-winning animation studio, Cartoon Saloon, which is based in Kilkenny, was a rewarding move.
"I'm a business and legal affairs coordinator, but I definitely think that the joy for me comes from this industry.
"You work and work and work on these projects and when it finally comes to an end, you think, 'this is what all of my work has been for’ and it’s emotional because you get so invested in it," she said.
Another participant in the scheme is Ciarán Cooke from Odyssey Studios.
He said that he has found his career in the creative industries a positive experience and he made an effort to bring some of his work to the exhibition so that students could get a clear picture of the design company.
Mr Cooke’s stand is covered in false heads, and miniature set designs which he uses to explain to students how his company is a "kind of model making special effects house based in Ireland".
"We service the film industry making special effects props, furniture, models prosthetics, you name it," he said.
He has been enjoying the conversations with students at the exhibition, and has had lots of interest from the visitors as he demonstrates the kind of design that his company has done on film and tv projects including Netflix’s ‘Wednesday’.
For Garry McHugh, director of Young film makers Ireland, he said that it was important that the teams offer students hands on opportunities.
"We brought along a podcasting studio because we want to get the young people to have fun here and let them get a taste of this work with a little podcast so they can get a feel for what it is all about."
For the students, they were enthusiastic about the message.
Sophia and Justina from Gorey Community School said they were having fun at the exhibition, and they enjoyed their chance to try podcasting.
"I am really enjoying being here today and learning about all the new courses that are an offer," Transition Year student Gabiel from Confey College in Dublin said.
"I am possibly interested in getting an apprenticeship, but I'll be talking to my parents and we will work out what's next, but it's definitely great to see all the opportunities here," he added.
For Leaving Certificate students from Maryfield College in Drumcondra, they agreed that they could benefit from more knowledge about careers in the creative industries as the arts are very important in Ireland.
Mr McHugh said that the students have been explaining that they have been recording bits and pieces on their phone.
"It's one thing doing a bit of TikTok on your phone but it’s another thing to do it here in a professional setting, where they tell you that it’s like being on the radio".
