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79% of internet users bought goods online in 2021

Today's CSO figures show that the number of women making purchases online was higher than men
Today's CSO figures show that the number of women making purchases online was higher than men

A new survey from the Central Statistics Office shows that 79% of internet users purchased goods and/or services online in 2021.

The CSO's Household Digital Consumer Behaviour survey shows that the number of women making purchases online was higher than men. Of female internet users, 83% purchased online, compared with 75% of males.

Today's figures show that the most popular online purchase in 2021 was clothes (including sports clothing), shoes or accessories (including bags and jewellery) with 80% of internet users buying such items.

The CSO's survey also reveals that 50% of internet users made online purchases of ready-made food delivered from restaurants, fast food chains or catering delivery services.

16% of internet users also bought food and drinks from stores or meal-kit or food box providers.

The Covid-19 pandemic has resulted in an increase in remote working from home and today's CSO survey shows that 80% of internet users used internet telephoning/video calls using the like of Microsoft Teams, Skype and Zoom.

Email was the most popular activity carried out on the internet with 93% of internet users surveyed during the year saying they used email.

People also chose to use online communication channels, and 70% of internet users said they used social networking.

The CSO data shows that the younger you are, the more likely you are to use social networking. 89% of people aged 16 to 29 years communicated on social network platforms during 2021.

Instant messaging such as via Skype, Messenger, WhatsApp and Viber was reported by 84% of internet users, the CSO added.

People also decided to upskill during the year using online resources.


The latest CSO figure

31% of survey participants reported doing an online course, compared with just 13% in 2019 - the last pre-pandemic year.

The CSO's Maureen Delamere said that life in Ireland has changed quite substantially as a result of the Covid-19 pandemic and the introduction of restrictions on movement has seen the number of hours people spend on the internet for work or personal reasons increase.