British Prime Minister Theresa May promised to challenge any "unacceptable" talk when she meets US President Donald Trump later this week, as she tries to secure Britain's "special relationship" with the new US administration.
The trip will follow a weekend in which hundreds of thousands of people in the US, UK, Ireland and around the world joined women's marches to protest against the controversial tycoon's presidency.
Ms May told the BBC she would use this Friday's meeting in Washington to discuss issues including future US-UK trading relations, following Mr Trump's promise to put "America first" in his inauguration speech.
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Since Britons voted last year to leave the European Union, Ms May's government has been keen to deepen ties with the United States and other nations outside Europe to show that Brexit will not diminish its standing in the world.
Ms May indicated she would not shy away from any difficult issues, when asked about the controversy over Mr Trump's comments on women. This erupted last year during the presidential election campaign over a 2005 video in which he boasted about groping women.
"I've already said that some of the comments that Donald Trump has made in relation to women are unacceptable, some of those he himself has apologised for," Ms May said.
"When I sit down (with Mr Trump) I think the biggest statement that will be made about the role of women is the fact that I will be there as a female prime minister," she said. "Whenever there is something that I find unacceptable I won't be afraid to say that to Donald Trump."
Mr Trump's election has raised questions over the future of the so-called "special relationship" that has underpinned close British-American ties for decades, but the new US leader has said he believes Brexit will be "a great thing".
Ms May, who initially struggled to build relations with Mr Trump's team, said she would also use the meeting to discuss the NATO defence alliance and challenges such as defeating terrorism and the conflict in Syria.
Last night, Mr Trump accused the media of downplaying the turnout at his inauguration by focusing on empty spots on Washington's National Mall, insisting against all evidence that he drew 1.5 million people.