Honda's CR-Z, the world's first sporty hybrid coupé, beat tough international competition to become Japanese Car of the Year 2010-2011.
This is the 11th time a Honda car has collected the prestigious honour, making it the most successful manufacturer in JCOTY history.
Takanobu Ito, President and CEO of Honda Motor, said: "We are very proud that the CR-Z has been selected from the strong contenders of new models as the Car of the Year Japan 2010-2011.
"This award shows that the public has accepted Honda's aspiration to supply exceptional environmental performance in a fun-to-drive hybrid car at an affordable price, as well as Honda's desire to spread the joy of owning and driving a car."
