Aston Villa have signed striker Danny Ings from Southampton for an undisclosed fee.
The 29-year-old former England international has agreed a three-year contract at Villa Park and he arrives on the same day Villa announced the signing of forward Leon Bailey on a deal running until 2025.
Villa boss Dean Smith said of Ings on the club's website: "Danny is an outstanding Premier League footballer who has scored goals wherever he has played.
"He is also a top professional with a great character who will be a leader in our squad and a role model for our rapidly developing young academy players who are now in and around the first team.
"I am delighted to welcome Danny to our great club."
Ings, who scored 13 goals for Saints last season, joins fellow summer recruits Bailey, Emi Buendia and Ashley Young at Villa Park.
However, Villa are braced to lose captain Jack Grealish to Manchester City in a British record £100m deal, according to reports.
The Premier League champions have been heavily linked with the 25-year-old all summer and reportedly made their offer last Friday.
It was the Villans' second forward signing of the day after also snapping up Jamaica winger Leon Bailey from Bayer Leverkusen.
Bailey, who celebrates his 24th birthday on Monday, has passed his medical and agreed personal terms on a deal running to 2025.
"Leon is a hugely exciting young striker with great pace and creativity," said Smith.
"He has enjoyed a successful career at Leverkusen and we are now looking forward to watching him show his skills and talents for Aston Villa in the Premier League."
Bailey, who had reportedly caught the eye of a number of top English clubs last season, scored 39 goals in three and a half campaigns for Leverkusen in the Bundesliga, as well as featuring in the Champions League and Europa League.
And the 10-cap international is now relishing the challenge of showing what he can do in the Premier League.
"For me, it's a great club with a big history and it's the right step for me. I’m excited to get started," he said.
"It’s always been somewhere that I’ve wanted to play. I feel like now is the right time and I’m excited about it.
"Hopefully I can do what I do best and have a great season in the Premier League."
He continued: "I like to give assists and I like to score, that’s always been me. I like to score and be the one who gives the pass in a decisive moment and not be selfish.
"I’m not always thinking about scoring, I’m more so thinking about the team. Whichever situation we’re in, I try to adapt to it and better the team.
"I’m a flair type of person, I like to entertain the fans, do my tricks, use my speed and make life difficult for defenders."