The Football Association is launching a streaming platform that will offer live coverage of Women's Super League games from the start of the 2019-2020 season.
With a strong Irish presence in the WSL, including Liverpool's new vice-captain Niamh Fahey, Arsenal duo Louise Quinn and Katie McCabe and Megan Campbell of Manchester City, the new venture will no doubt help attract new auduences worldwide.
The platform on the FA Player will be free to use and available online and via a dedicated mobile app, will also have selected England, FA Cup and Continental League Cup highlights, plus archive footage and features.
The FA's director of the women's professional game Kelly Simmons said: "This announcement is a pivotal and significant step in the FA's journey to grow the women's game and attract new audiences.
"We know people want to watch football in different ways, with content that's quickly and easily accessible."
The new WSL season starts on 7 September when Manchester City face Manchester United at the Etihad Stadium.
✨ The new home for women's football ✨— Barclays FA Women's Super League (@BarclaysFAWSL) August 6, 2019
Bringing you every @BarclaysFAWSL game live... for free.