Manchester United manager Jose Mourinho instructed his players to give their jerseys to their away supporters at the Hawthorns following their 2-0 win over West Brom.
A Zlatan Ibrahimovic brace handed the Red Devils their third league win on the bounce and Mourinho revealed post-match that he told his players to throw their shirts into the crowd and give them to Reds fans as a Christmas present.
"I told them to do that, [it's] Christmas time. A shirt for a fan, coming direct from the game with sweat, means a lot," said Mourinho in his post-match press conference.
"For them [United players], it is just another shirt that they would give to the kit man, or give to some friend, or they change with some West Bromwich Albion friends. I think to a fan it means a lot.
"It is a pity that not everyone can get one, but, for the ones who get it, I think it is a great feeling."
Mourinho also said he was pleased that United fans gave much-maligned midfielder Marouane Fellaini a welcome reception against the Baggies.
The Belgian international was brought on for captain Wayne Rooney after 83 minutes to help protect the lead and his introduction was met with warm applause from the travelling United faithful.
It was in stark contrast to last weekend's home win over Tottenham, when the 29-year-old was jeered by some United supporters for his costly mistake against Everton, where he gave away a late penalty in the 1-1 draw at Goodison Park.
Mourinho paid tribute to the fans and thanked them for not booing Fellaini again.
"The fans are fantastic," he said.
"They had just an impulsive reaction because of Marouane's naive reaction against Everton, but they know that Marouane is a guy that gives absolutely everything. Inside the dressing room people love the guy and it's important for him to get that good feeling of knowing the fans are behind him."
"Now what we have to do is make sure we hang in there until the window opens and fingers crossed we can add one or two to the squad.
"That's what we need to do, add one or two to the squad and keep things ticking over and going in the right direction."
