Enda McGinley understands the romantic appeal of a Mayo victory in Saturday's All-Ireland final.
With each of the seven decider defeats since the turn of the millenium (10 in total since 1951), even neutrals have increasingly felt the trauma of a team that came so close to glory but had to watch it slip through their fingers.
They have another chance to finally secure Sam Maguire against Tyrone tomorrow but McGinley, a three-time winner himself in the 2000s, warns that the Red Hands will thrive on knowing far fewer tears would be shed on their behalf.
"We have a bit of a bit of an edge in that we love being the underdog, being up against it," the Antrim manager said on RTÉ Radio 1's The Championship.
"Our most famous victories were always when we were up against the odds and produced massive performances. It always brings the best out of us.
"The sense that everyone is against us, I think that's absolutely fair. All bar Galway maybe would be pretty keen on a Mayo victory.
"Even Tyrone people would find it hard to begrudge Mayo an All-Ireland title at this stage. Mayo were almost the only team putting it up to Dublin, presenting brilliant occasions. They have done their bit.
"But from a Tyrone point of view, for those players, there will be no perception that somehow the Mayo players deserve it more. That perception will rankle a bit. I would imagine they will use that.
"Mayo as a county, absolutely they deserve an All-Ireland title. But for those individuals in the Tyrone dressing-room, they have no All-Ireland medals either.
"They’ve had their own hardships. They’ve earned their stripes and it’s their time to go on and get their medals."
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McGinley says that the manner of Tyrone's surprise semi-final win over Kerry has raised hopes that they can now end a 13-year wait for the title.
"From a Tyrone point of view, we feel that we have every chance.
"The buzz from the lads’ performance in the semi-final has really lifted everybody’s spirits.
"For me, their performance was as good as anything that the team that I was lucky enough to be part of ever produced.
"So we’re really looking forward to what could be a fantastic occasion."
Follow Saturday's All-Ireland senior football final with our live blog on RTÉ.ie/sport and the RTÉ News app.
Watch Mayo v Tyrone live on RTÉ2 or RTÉ Player from 3.30pm.
Watch highlights of all the weekend's hurling and camogie action on The Saturday Game at 10pm on RTÉ2.
Listen to live and exclusive national radio commentary on RTÉ Radio 1's Saturday Sport.