Leitrim GAA are set for a significant windfall after striking a deal for the naming rights of the county ground.

From 1 January 2019, they will play at the Avantcard Pairc Sean Mac Diarmada in a three-year deal with the financial services firm.

Leitrim have also launched a major fundraiser to help further develop their GAA Centre of Excellence.

The 'Help Build the Leitrim Wall' offers supporters the chance to buy bricks that will be erected in a permanent display at the Centre in Annaduff.

Several counties have sold the naming rights to their home venues in recent years, including Carlow (Newatch Cullen Park), Wexford (Innovate Wexford Park), Mayo (Elverys MacHale Park), Cavan (Kinspan Breffni) and Westemath (TEG Cusack Park).