Anthony Daly recognises that the Inter-provincial series has lost its glamour but urged people to embrace the games and the “great talent” on offer.
The former Clare hurler is manager of the Munster side that takes on Ulster in the semi-final in Nenagh on Saturday (1pm).
Speaking to RTÉ Sport, Daly said: "We have to realise that it has fallen from its heyday but at the same time for the players and the people involved it means a lot.
“You can only judge that from the response of the players and we’ve had a fantastic response so we’re delighted with that and we’re looking forward to the weekend.
“The Club championship now has become massive, whereas the traditional old style Railway Cup final was in Croke Park, football and hurling on St Patrick’s Day, and we know now that’s a massive draw for the Club finals and that really has captured people’s imagination.
“For some reason this has faded, even from my own time playing in it, while you were always honoured, you were disappointed with the turnout.
“We’re hoping that this weekend we’ll have a good turnout in Nenagh on Saturday and if we can make it to Sunday that there’ll be a decent turnout in Thurles.
“It’s not easy to fit it in. There’s so much on and there’s so many demands on these guys.
“The Colleges competitions have become massive – that has been part of the problem.
“If this whole calendar year comes into play there might be a gap for it somewhere along the way.
“The lads themselves have embraced it and hopefully some people will turn out at the weekend and see the great talent that’s on view.”
Connacht play Leinster at 2.45pm in the other semi-final, also in Nenagh.
In football, Parnell Park in Dublin hosts Munster v Ulster (4pm) and Connacht v Leinster (6pm) on Saturday.