Cork GAA has been handed a boost ahead of Sunday's All-Ireland senior football final with Kerry with the news that a new sponsorship deal has been agreed with mobile phone network O2.
Cork County Board Chairman Jerry O'Sullivan confirmed what is believed to be a six-figure sum deal on Wednesday and said: 'We're thrilled. I think it has been a beneficial sponsorship both for ourselves and for O2.
'We're both high-profile and we seem to complement each other and we’re delighted with the new deal. Especially in view of the difficult economic circumstances, to agree a deal of this nature, it’s great for the GAA and it's great for O2.
'It wouldn't be fair to reveal the terms as we normally don't divulge that kind of information. I will say it's very lucrative, a very generous deal.'
