skip to main content

Zurich Insurance to buy RedClick brand from Generali

sample caption
Zurich Insurance has agreed a deal to buy RedClick for €337m

Zurich Insurance has today agreed a deal to buy Generali's non-life general insurance business in Ireland, which trades as RedClick, for €337m.

Zurich said today's deal would further strengthen its market position here.

The RedClick brand was launched in Ireland in 2024, following Italy-based Generali's acquisition of Liberty Insurance's operations in January of that year.

Today's acquisition is conditional on legal and regulatory approvals and is expected to close by the end of 2026 or early 2027.

Zurich said the deal is fully in line with its EMEA retail strategy and will transform its market position and place it among the top three life and non-life insurance providers in Ireland.

"This is an important and exciting milestone for our business and reflects Zurich's long-term commitment to the Irish insurance market," Anthony Brennan, CEO of Zurich Ireland, said.

"Following completion, the RedClick team and customers will transfer and become part of Zurich's non-life insurance business here in Ireland," he explained.

"This investment strengthens our business for future growth and supports our strategy to deliver market-leading customer experience, product capability and innovation," Mr Brennan said.

"We will build on the complementary strengths of both organisations, further enhancing Zurich’s digital and product offering and delivering a seamless service and brighter future for our Irish customers," he added.