A record 21 Irish client companies in the agritech and agri machinery sectors will exhibit at the LAMMA show in the UK this month.
LAMMA is the UK's leading agricultural machinery, equipment and technology show. It attracts over 40,000 visitors each year and takes place at the NEC Birmingham on 14-15 January.
Enterprise Ireland said that Irish agri machinery and agritech solutions continue to see strong demand in the UK market, driven by their reputation for durability and innovation.
Products in high demand include advanced balers and wrappers, slurry spreading and manure management systems, livestock handling and feeding equipment, grassland management technologies, and farm management software - including AI-powered solutions that enhance animal welfare, compliance and overall farm efficiency.
Jane Lycett, Enterprise Ireland's Senior Market Advisor for Agriculture in the UK, said the UK remains a key market for Irish agri machinery and agritech, with the UK agricultural machinery sector valued at approximately £2.5 billion annually.
"Backed by a dynamic Irish farm machinery industry, our clients' reliable, high-performance solutions are highly valued by UK farmers facing similar climatic and operational challenges," she said.
She noted that recent awards for Irish companies Herdwatch and McHale further demonstrate the world-class innovation coming from Ireland.
"Events like LAMMA provide an excellent platform for our companies to build new partnerships and drive innovation adoption in UK farming," she added.
The 21 Enterprise Ireland client companies exhibiting at LAMMA 2026 are Abbey Machinery, AgriSpread, Easyfix, Future Grass Technologies, Granning Axles and Suspension, GrasstecGroup, Herdwatch, Hi-Spec Engineering, JFC Agri, JM Agri Design, Keenan, M-Tec Engineering, Major, Malone, Mastek, McHale, Quality Tractor Parts, Rotospiral, Slanetrac, Wakely Engineering and Zeus Packaging.