Accumulated profits at the sex education firm owned by Dublin-based holistic sex expert Jenny Keane last year increased to €616,304.
On the back of live sex education shows for adults and virtual skills sessions for up to 3,000 people at a time, Ms Keane's Hello JK Ltd's cash funds increased from €474,580 to €583,405 in 2024.
Last year, the company recorded post tax profits of €82,274 last year to bring the firm's accumulated profits to €616,304.
The post tax profits for 2024 were down sharply on the post tax profits of €517,157 for 2023.
The drop in profits coincided with Ms Keane almost doubling her own pay from €115,193 to €214,525.
Despite the sharp increase in pay last year, it was well down on the director's pay of €867,110 in 2022.
Ms Keane has been advising on sex since 2018 and during the Covid-19 pandemic her following increased sharply. Today has 126,000 followers on her Instagram account which she describes as "a fun online space for sexual wellness".
In 2023, Ms Keane's live sex education show for adults, "Sexed Up" at Vicar Street in Dublin sold out in 27 seconds.
Next month, Ms Keane will add to her company's coffers when bringing her 18+ much acclaimed "Orgasm Tour" show to the Everyman in Cork where patrons will pay €70 for a "night of entertainment, education and empowerment rolled into one".
In an interview with RTE earlier this year, Ms Keane said: "Over 200,000 people have attended my online workshops, showing a massive hunger for knowledge, pleasure, and confidence in the bedroom".
"I believe Ireland is embracing a new era of sexual wellness. There's always more work to do but we are on such a good path right now that seems to be continuing to head in the right direction, one that is informed, empowered, and open," she said.
Ms Keane only set up the company in 2020 to capitalise on her expanding sex education enterprise and she signed off on the 2024 accounts on August 31.
In its first full year of operation in 2021, the company recorded post tax profits of €419,412.
In an expansion of her enterprise, Ms Keane last year established her sexual wellness brand Oh! Moment Wellness where patrons can purchase an array of sex toys or purchase online sex education classes.
The Oh! Moment website hosts an online educational sex toy store featuring Ms Keane's recommended toys alongside Oh! Moment products created by her.
The Oh! Moment website also hosts in person talks, masterclasses and large shows, created and curated by Ms Keane.
Reporting by Gordon Deegan
