The share of job postings in Ireland that reference Generative AI (GenAI) has increased to 0.7% in 2025 compared to 0.2% in 2024, surpassing "traditional" roles such as bartender for the first time.
New research from hiring platform Indeed shows that job posting referencing broader AI functions increased to 6.4% in March this year, up from 4.3% in March 2024.
GenAI is artificial intelligence (AI) that can create original content such as text, images and video in response to a request from a user.
GenAI jobs refer to roles that involve the development, implementation or management of GenAI technologies.
This could include positions developing GenAI features, or roles incorporating GenAI to create more efficient processes such as reviewing data, providing summaries of reports or creating first drafts of written or creative materials.
According to Indeed, other major international markets, including Germany, France, Australia, US, UK and Canada, lag behind Ireland when it comes to incorporating GenAI into employment roles, with the share of postings mentioning GenAI in respective markets currently at or below 0.3%.
The large size of Ireland's tech sector, relative to the overall economy, likely in part explains the country's leading position in GenAI job creation.
Of the top occupations in Ireland advertised with GenAI included in the description, positions in mathematics had the highest share followed by software development, media and communications, architecture and scientific research and development.
As part of previous global research on this topic, Indeed analysed more than 2,800 work skills and evaluated whether GenAI has the capacity to substitute these.
Of the skills examined, the company found that roughly two thirds are unlikely to be replaced by GenAI, emphasising the ongoing need for human expertise in the workplace.
"Our research shows that nearly every job will be impacted by AI at some point, but the positive is that the need for human intelligence will remain a strong requirement," said Pawel Adrjan Director of Economic Research (EMEA & APAC) at Indeed.
"We know that GenAI tools are an excellent resource to enhance efficiencies, but they are currently limited in comparison to human expertise," he said.
