Bounce Insights, the Dublin and New York based AI-powered market research platform, has raised $4.5m.
The round was led by Act Venture Capital, Irrus Investments, Enterprise Ireland, Digital Irish Venture Fund and industry veteran Ian Kiernan.
The money will be used to power the company's growth, with immediate recruitment underway in software engineering, sales and research in Dublin, London and North America.
"This funding is fuel that will allow us to continue to ship new product fast, expand our offering for clients and grow the team to execute on a massive opportunity," said Rónán Dowling-Cullen, Co-Founder & Co-CEO.
"We are raring to go, it’s going to be an exciting few years."
Founded in Trinity College, the company launched its platform two years ago.
It powers 90% of the market research process by combining proprietary data, generative AI and expert researchers in-house.
Alongside Rónán Dowling-Cullen, the other co-founders include Charlie Butler, Brandon Dooley, Josh Stafford and Brian O’Mahony.
The fundraising follows a $1.2m round in November of 2022, led by notable angels including founder of Cpl Resources Anne Heraty, former head of Meta in Ireland Gareth Lambe and former Pigsback boss, Michael Dwyer.
"We leverage generative AI and proprietary datasets to not only replace the number of humans in the market research process, but build a superior offering for brands," said Charlie Butler, co-founder and co-CEO who is moving to New York full-time to join their early hires in the US.
"It is an industry dominated by repeatable tasks, and we are going to change that, building on early client success."
