Irish digital agency Granite Digital has agreed a deal to buy Continuum, one of the country's largest digital agencies with offices in Dublin and New York.
Cork-based Granite said the deal will boost its global reach adding over 100 Continuum clients from across Ireland, the UK, US, South America and Asia.
Established more than 20 years ago, Continuum's client base includes IDA Ireland, Tesco Mobile, Nissan and CPA. They are also a certified partner of Microsoft, Kentico and Sitefinity.
After today's acquisition, Granite forecasts that it will grow annual revenues by at least 35% to more than €10m this year.
Earlier this year, Granite bought Dublin-based Willows Consulting into its business. It has also acquired 11 other Irish digital services businesses in recent years including Connector, Webtrade, MediaOne and Apps Made Easy.
Conor Buckley, CEO of Granite Digital, said that Continuum has been on its radar for years and the company has always admired their brand, ethos and work.
"Their skills and solution-driven focus complement our existing team and service offerings perfectly. Continuum also bring a fresh and unique perspective, particularly around client growth opportunities in international markets," Mr Buckley said.
"This will allow us to strengthen what we deliver to our existing clients and will undoubtedly aid us as we look to accelerate our expansion plans at home and abroad," he added.
Continuum CEO Colin Meagle said the company was are excited about the many benefits today's acquisition will bring to its clients and partners.
"Joining forces is a natural and exciting next step for us, as Granite has deep industry and technical knowledge, and a very impressive client and partnership portfolio," Mr Meagle said.
"By combining our experienced and talented teams, it allows us to provide a level of services and support that is unmatched in Ireland. Furthermore, it gives us an even stronger proposition to help us grow at pace globally too," he added.
As part of today's deal, Mr Meagle will assist as an advisor to the Granite board and will be central to expanding the firm's US growth.
