Ballymore has submitted planning permission to Dublin City Council to regenerate and open the gates of the historic St James's Gate site to become the 'Guinness Quarter’ in Dublin 8.

In collaboration with Diageo, Ballymore has developed a masterplan for St James’s Gate of "carefully considered architecture and urban design".

It said the masterplan has been sensitively shaped and designed by taking its direction from the fabric, heights and massing of the existing brewery site and its environs.

The main features of the plan include a network of fixed and flexible inside and outside spaces for culture and community use; more than two acres of landscaped public spaces; a Food Hall; a marketplace and commercial workspaces.

The plans also include 336 homes, with a mix including one, two, and three bedroom apartments. The scheme includes homes to buy, homes to rent and social homes. The ambition is for the Iveagh Trust to be the social housing partner.

It also includes hotel accommodation to cater for both the leisure and business visitors to the area.

The refurbishment, repurposing, and extension of heritage structures and the retention of key conservation features, according to Ballymore.

Seán Mulryan, Group Chief Executive of Ballymore, said, "This is modern, sensitive and highly sustainable urban design at its best and Ballymore is honoured to be a custodian of the site's heritage, while adding the next layer of history and legacy to this important area of Dublin".

He said the vision is that St James’s Gate will be among the finest examples of sustainable urban development, protecting the cultural, community, social, and industrial legacy of this part of Dublin 8 and the Liberties.

Barry O’Sullivan, Managing Director, Diageo Ireland said the history and heritage of Guinness and St James’s Gate is hugely important. "The plan that has been created respects this historic community while also transforming it into one of the most dynamic neighbourhoods in Europe," he said.

"This allows us to continue our centuries old brewing operations in Dublin 8 while also developing the area into a truly modern place to live, work and play."

He said they have engaged extensively with the local community to develop this plan.

Ballymore and Diageo have placed sustainability at the heart of their proposals for Guinness Quarter. The joint ambition is to create Dublin’s first operational zero carbon district that respects both the wider community and the natural environment.