Demand for ultra-high-speed broadband has increased by almost 400%, according to broadband and telecoms provider Pure Telecom.

The company said there has been an almost 500% increase in demand for Fibre to the Home broadband for the most recent quarter of 2021, compared to the same time in 2019.

Meanwhile, fixed line connections have more than doubled.

This increased demand comes as many people continue to work from home.

"People have been empowered to find the work style that makes them most productive and gives them the best work/life balance," said Paul Connell, CEO of Pure Telecom.

"They expect their broadband service to facilitate that and as a result, mobile connections just don't cut it anymore," he said.

Meanwhile, subscriptions to streaming services continue to rise and online games such as Fortnite and League of Legends are growing in popularity.

A survey carried out by Pure Telecom last year showed that 91% of adults in Ireland use streaming services, while 67% report to be online gamers.

As a result, sales of Fibre to the Home broadband increased by 374% in the third quarter of the year, compared to the same time in 2019.

It now represents more than half of Pure Telecom's broadband sales.

Non-fibre sales, meanwhile, now represent just 6% of Pure’s broadband sales, versus 17% in the third quarter of 2019.

The greater demand for faster broadband has led to an increase in new fixed line connections, too.

Compared to the third quarter in 2019, new line connections -which are required to get the fastest broadband speeds - increased by 48%.