Independent News and Media Group has acquired motoring data company, Cartell.ie.
The website operates in Ireland and across Europe, providing solutions in the area of vehicle data and analytics to both consumers and the motor business.
INM says the combination of its motoring subsidiary,CarsIreland.ie, with Cartell.ie will result in a unique offering to the industry and also to car buyers across Ireland.
Cartell.ie, established in 2006, has grown to its position in both the vehicle history check market and data provision for aftermarket services such as car parts and accessories.
Nicola Aherne, Managing Director of Cartell.ie, said, "Fourteen years ago, we launched Cartell.ie as the first real data solution specifically tailored to the Irish automotive
"I believe the combination of Cartell.ie and CarsIreland.ie supported by INM and its parent Mediahuis will provide us with the strength and scale to grow. We are excited by the opportunity to develop even more innovative solutions and to substantially boost our commercial strength far into the future."
Marc Vangeel, CEO of INM said the acquisition of Cartell is part and parcel of a strategy to stretch its lead in markets where it already has strong foundations.
"Digital transformation is front and centre for business and we are delighted to be at the forefront for the motoring industry in Ireland."
