Marion Kelly has been appointed to the role of chief executive of the Irish Banking Culture Board after an open competition.
Ms Kelly had been acting chief executive of the IBCB since it was established in the middle of last year.
The Irish Banking Culture Board is an independent industry initiative established and funded by the five retail banks here.
It aims to rebuilding trust in the sector through demonstrating a change in behaviour and overall culture.
Before joining the IBCB, Ms Kelly spent over 13 years working in various executive roles in Bank of Ireland.
She has also worked for PricewaterhouseCoopers in Dublin as well as the European Savings Banks Group and the European Commission in Brussels.
She will take up the role early next month.
Ms Kelly said it has been a privilege to have been involved with the IBCB since its inception, adding that she was delighted to be appointed to the role of chief executive.
