Shares in Danish jeweller Pandora jumped as much as 10% today following a media report that private equity funds are studying a potential takeover bid.
Pandora, known for its silver charm bracelets, last month ousted its chief executive in a bid to regain investor confidence after a profit warning and staff cuts.
A more than 50% fall in the company's shares since May has resulted in private equity groups including KKR & Co, Bain Capital and Carlyle reviewing a potential takeover of the company, Italian financial newspaper Il Sole 24 Ore reported, without citing sources.
Pandora sells customisable jewellery such as charms, bracelets, rings and pendants, at a lower price than competitors like Swarovski.
Last month's profit warning came just seven months after former chief executive Anders Colding Friis, who had been criticised by investors for poor communication during his three-year leadership, set out goals to implement Pandora's strategy towards 2022.
The company appointed former The Body Shop CEO Jeremy Schwartz to run the company jointly with newly named chief financial officer Anders Boyer in the interim.