Trinity Mirror, publisher of the Daily Mirror tabloid, said today it was seeing signs of stronger demand for advertising in its national titles as a decline in like-for-like revenue improved slightly in the last quarter.
The company, which is in talks to buy rival titles from Northern & Shell, said group like-for-like revenue fell 8% in the third quarter.
This was an improvement on the 9% decline in the first half.
"We are experiencing improving trends in nationally sourced print advertising revenues, though local advertising, particularly classified remain challenging and volatile," the company said.