"Star Wars: The Force Awakens" may rake in $528m in worldwide ticket sales over the weekend, Walt Disney chief executive Bob Iger said on Bloomberg TV today.
That would beat the record opening weekend sales of $525m that dinosaur film "Jurassic World" garnered earlier this year in its worldwide release, including in China.
The force will awaken in China, the world's second-largest movie market, on January 9. The last "Star Wars" movie in 2005 collected just $9m there.
The first "Star Wars" film in a decade recorded the biggest domestic opening in Hollywood's history, collecting $238m over the weekend in the US and Canada.
It also set records in the UK, Australia, Russia and elsewhere as fans embraced a new chapter in the galactic battle between good and evil.
The film's financial and critical success mark a victory for Iger's strategy of acquiring proven brands, including Pixar Animation and comic book powerhouse Marvel, to fuel Disney's entertainment empire.
Disney purchased "Star Wars" producer Lucasfilm for $4 billion in 2012 as part of his bet on big-budget films.
Disney plans four "Star Wars" movies up to 2019, plus major expansions at its US theme parks to incorporate the droids, spaceships and other creatures of the universe Lucas invented.
"Force Awakens" toys, clothing, home accessorie sand video games are already selling well in the run up to Christmas.
The movie could become the highest-grossing movie of all time, box office analysts said. "Avatar" holds that title with $2.8 billion in global sales.