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Poundland sales growth slows over Christmas quarter

Poundland trades as Dealz in Ireland and has 39 shops here
Poundland trades as Dealz in Ireland and has 39 shops here

Poundland, Europe's largest single-price discount retailer, said today it was on track to meet profit expectations for the 2014-15 year, despite slower sales growth over the Christmas quarter. 

Poundland chief executive Jim McCarthy, a former Sainsbury's executive,said he was not a candidate for the top job at Morrisons.

This follows Dalton Philips' sacking last week from Britain's fourth largest supermarket group last week. 

"I love Poundland, we have a job to do here and I'm going to keep on doing it," he told Reuters. 

Poundland, which listed in March, said its sales rose 10.2% on a constant currency basis in the 13 weeks to December 28, its fiscal third quarter. On an actual currency basis sales were £328m, up 9.8%. 

Poundland trades from 534 UK stores and 39 in Ireland under the Dealz brand while it is also running a five-store trial in Spain. 

It said sales at stores open over a year were positive but did not give a figure. 

With recession-era shopping habits entrenched, discount retailers, both in general merchandise and food, are taking sales from Britain's "big four" supermarkets. 

While Poundland had a successful Christmas, its growth did slow from the 15% reported for its first half. It attributed this to the timing of new store openings. 

CEO McCarthy said festive highlights included the sale of 50 million chocolate items, 1.5 million advent calendars and 600,000 boxes of crackers, all at the price point of £1. 

In its 2014-15 year so far Poundland has opened a net 45 stores in the UK and Ireland. It plans a net 60 over the full year and the same next year. 

Analysts are on average forecasting a pretax profit for 2014-15 of £44m.