skip to main content

Man Utd forecasts revenue drop due to lack of European soccer

Manchester United's failure to qualify for the Champions League this year will hit its revenues
Manchester United's failure to qualify for the Champions League this year will hit its revenues

Manchester United has targeted a swift return to the Champions League, after forecasting lower profit this season when the English soccer club will be absent from European competition for the first time in over 20 years.

United will pay the price in this financial year for a season of rare sporting struggles in 2013-14, when the team failed to qualify for Europe.

Despite that poor form, improved TV and sponsorship deals helped United to report revenue of £433m in the year to the end of June, and core profit of £130m, both record figures.

But missing out on a place in the Champions League, Europe's top club competition, means United expects a decline in revenue to between £385-395m in the current year.

Profit is forecast to fall to between £90-95m.

Those estimates are based on the club finishing third in the Premier League, underlining the pressure on new manger, Dutchman Louis van Gaal, to engineer a swift turnaround.

United, majority owned by the American Glazer family, have spent heavily on new players, signing Argentine winger Angel di Maria from Real Madrid and recruiting Colombian striker Radamel Falcao, who joined on loan from Monaco.

"We are very excited about the future and believe it's the start of a new chapter in the club's history," Executive Vice-Chairman Ed Woodward said in a statement.

United's enforced European exile is set to widen the gap in revenue with their biggest continental rivals.

European champions Real Madrid for instance reported revenue of €604m in 2013-14, reinforcing the club's position as the game's top earners.

The influx of new players at United, at a total gross cost of around £150m, has quietened the Glazers' critics  who were angered when the family last month cashed in shares in the club worth around $200m.

United made a shaky start to the current season, failing to win any of their three Premier League matches so far and being eliminated from the League Cup, the English game's third-most important competition after the Premier League and the FA Cup.

However, Woodward said he expected Van Gaal to have the club back competing for titles and trophies after what he called a "challenging and disappointing season".

There was evidence of the cost of those struggles in the small print of the club accounts. 

David Moyes, who lasted less than a season as United manager before he departed in April, shared a £5.2m payoff with his backroom staff.

United, whose executives claim 659 million global followers for the team nicknamed the Red Devils, remain a huge attraction for corporate sponsors.

The club signed a ten-year kit supply deal with German sportswear company Adidas in July which will be worth £75m a year when it starts in 2015.

United also sealed a record $559m deal with General Motors to have the group's Chevrolet brand emblazoned on players' shirts for the next seven seasons.