Pharmaceutical company Novartis is to create 100 jobs in Dublin with the establishment of a new business services centre.

The development will see consolidation of a range of the company's services including digital marketing, sales-force training and medical writing.

The centre will begin operating this month from the company's existing offices at the Beech Hill Office Campus in the city.

It will later move to a new location in Dublin.

According to the company, Ireland was chosen because of language proficiency, its highly educated workforce with pharmaceutical experience, accessibility and cost.

Novartis currently employs more than 1,200 staff in its two manufacturing plants in Cork and commercial operations in Dublin.

The new positions, which will be filled this year, will be in the areas of medical communications and digital marketing, as well as establishing the infrastructure at the new site.