Much like Marmite, sparkling water can often create division amongst friends; while some find it fizzy and refreshing, others liken it to drinking TV static. Luckily, skincare lovers in Japan and Korea have found a new use for this carbonated refreshment that we can all enjoy.

K-Beauty
According to Alicia Yoon of Korean beauty site Peach & Lily, Korean women are using carbonated mineral water as part of their daily cleansing routine by washing their faces with it, mixing it into their bath water, and even dunking their head into a bowl of it - a very fizzy way to start the day.

"Some spas in Korea have used carbonated mineral water to treat the skin," Alicia told Coveteur. "Sometimes it's soaking the face in this water, or the aesthetician may recommend soaking cotton pads with carbonated mineral water and dabbing them onto the skin after cleansing."

The benefits
So, why choose sparkling over still? According to Alicia, fizzy water is known to wash out the pores effectively without being too harsh plus it has a lower pH level than tap water which means it's a little kinder to the skin.

"This is fairly gentle and great for most skin types; very sensitive skin types should proceed with some caution. And, of course, moderation is key. Because of the fizzing action, this shouldn’t be done excessively. More is not more, in this case," says Alicia.

Additionally, carbonated water is said to dilate blood vessels and the arterial end of capillaries which increases blood flow and circulation. This leads to an overall more glowy look.

Want to give it a go?
Simply hold your breath and submerge your face in a basin of sparkling water for a few seconds or, alternatively, you can use a cotton pad soaked in sparkling water to wash off your cleanser.

If you do suffer from any skin conditions, it's best to check with your dermatologist before trying any new skin routines.