The Liberties star launched this year's series of events which will take place in the RDS in Dublin, as well as Cork, Galway, Limerick, Athlone, Wexford and Waterford.
Now in its sixth year, Buy My Dress encourages women to dig out their once-loved and lightly worn dresses and donate them to the pop-up sales taking place across the country on Sunday, May 25, in aid of the Down Syndrome Centre.
Funds raised through Buy My Dress go directly to help support families and children born with Down Syndrome.
Speaking at the launch, Sharon Dagg, CEO of Down Syndrome Centre said: “This year we are delighted to have the support of Imelda May and the continued support of Kellogg’s Special K and feel this year will be the year to surpass all previous years. Already the buzz has begun and dresses are coming in at a fantastic rate. It’s an exciting time for the charity as we have just signed a deal on a premises for the new centre and hope to be up and running by the end of the summer, so the importance of an event like this and raising funds is more imperative than ever”.
Shoppers at the Buy My Dress events can expect a great selection of high street and designer dresses with prices ranging from just €10 to €50.
A host of famous faces, including Imelda May, Pixie Lott, Ellie Goulding, Grainne Seoige, Sile Seoige, Lucy Kennedy and Lorraine Keane, have all donated dresses to the cause this year.
The Down Syndrome Centre is calling on women nationwide to donate a dress over coming weeks. Dresses can be donated at drop-off points in Carraig Donn stores nationwide until the end of May.
Buy My Dress events will take place around the country from 11am to 5pm on Sunday May 25 2014. Visit www.buymydress.ie to find the event closest to you.
