The final was contested by fourteen finalists from across the country, and Sinead reigned victorious out of hundreds of entrants to the competition.
Sinead, who is a size 18/20, says that woman can be beautiful at any shape or size: “Being curvy and voluptuous, or being super slim, should not stop anyone from wearing whatever they want, as long as they feel good about themselves. Beauty comes in all shapes and sizes!”
The competition judges were the leading fashion stylist Cathy O'Connor, curvy model Vicki Mooney from the Andrea Roche Model Agency, fashion photographer Maria McGrail, and Rosemary Kearns, owner of the Tempted fashion chain.
According to stylist Cathy O’Connor, the judges were overwhelmed by the number and quality of the girls who entered the competition.
She said: “Our only criteria were that the entrants must be a size 16 plus, over 18 years of age, and love clothes and fashion! Entries came from all over the country, and selecting the winners was incredibly difficult, as the women were simply stunning.”