Q. I’m starting college this September and, although I’m really excited about it, I’m also worried because I don’t have much money to spend on fashion. Can you suggest ways that I can stay on trend without blowing my student grant?
A. Fashion shopping on a student budget can be dangerous. Yes, you may be hard-up when you start freshers' week as you head off to college. But that doesn't mean dreadful clothes. All you need to look super-stylish is a little knowhow. The good news is that high street fashion has never been so exciting and affordable. Catwalk styles make it onto the shop floor in a matter of weeks; competitive prices mean we can afford to keep updating our wardrobes.
Take a look at our top budget style picks from the high street here.
And thanks to collaborations with fashion royalty like Karl Lagerfeld and Roberto Cavalli for H&M and Giles Deacon for New Look, we can even get our hands on the big names without forgoing our entire budget. It’s also worth taking a look in shops, such as Pennys, thrift stores, like Oxfam, or you could even pick up a bargain at the supermarket, with Tesco offering great fashions on the cheap.
Before you go
Browse your closet. Try everything on. Make a list of pieces you need to update your wardrobe. Set a budget and plan your shopping trips. Don't have €200 for one trip? Consider going once a month or as you have the money available to spend. Check out online sites such as Student Smart that offer online coupons and resources for bargain shoppers. Print out the prices and photos for something you want to buy so you can compare prices with brick-and-mortar stores. Or, you just might find what you want without leaving home.
While you're there
Comparison shop. Use your camera phone to take pictures of price tags. Often, managers will offer the lower price if you show a competitor is offering the same item for a lower price. Look for pieces that can transcend seasons and trends. A black dress, for instance, will not go out of style, can be worn for both casual and formal styles and can be a part of a wardrobe for multiple seasons.
Don't be seduced by price
Ask yourself, "Would I purchase this if it was at full price?" If not, you don't need it. A cheaper clothing item is just a waste of money if you don't wear it. Be patient. If a shirt you want isn't on sale, chances are it will be on sale in a few weeks. Don't be afraid to buy winter boots in June or shorts in December. Prices are usually lower for off-season items.
At checkout
Take a last look at your basket. Evaluate whether you really want or need each item. Ask the associate if there's a sale coming up for the item you're buying. Often a store will allow you to buy it for the sale price if you wait to pick up the item after the sale begins. Negotiate. Ask for a lower price. Many store assistants are able to give a discount.
Here’s a few of our favourite pieces from the highstreet – perfect for budget fashionistas.