Eva Mendes has been named the new face of Thierry Mugler's Angel perfume.
According to WWD, Eva will replace current muse Naomi Watts in September, in line with the brand's tradition of changing the face of the fragrance every few years.
The Thierry Mulger brand believes that Eva represents an opportunity to bring out a dynamic new dimension for the Angel scent. "
"While Naomi Watts' ethereal beauty embodied the angelic aspect of the fragrance, Thierry Mugler chose to re-ignite the enticing and explosive dimensions of the fragrance with the sultry Mendes," said a company spokesperson
They further added: "though her obviously flawless physical beauty is in perfect harmony with the artist's aesthetic canon, Ms. Mendes mesmerised Mugler with her independence, determination and humour."
The gorgeous Eva is no stranger to beauty campaigns and also fronted a controversial advertising campaign for Calvin Klein's Secret Obsession perfume in 2008, which was even banned by some TV censors over its sexual content.
