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Tamara Mellon models for Jimmy Choo

Mellon stars in Jimmy Choos first fragrance campaign
Mellon stars in Jimmy Choos first fragrance campaign

Chief Creative Office and co-founder of Jimmy Choo Tamara Mellon stars in the brand's first fragrance campaign.

The ad campaign was shot by renowned fashion photographers Inez van Lamsweerde and Vinoodh Matadin.

Mellon told WWD: "We wanted something that reflected what was in the bottle, something empowering but also sensual and soft. Fragrance is something that's very personal."

The scent will be available exclusively at Saks Fifth Avenue from January 15.

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